5 Tips From Google Adwords Experts

5 Tips From Google Adwords Experts

If you are new to the world of Google Adwords you are hardly alone. While this marketing option has been around for some time there are new crops of users every day. Make the most of your marketing efforts with these tips from Google Adwords experts to save yourself money time and anxiety:

Put The Time In

There is no point in creating a Google Adwords campaign if you are not going to put in the time. PPC experts recommend spending as much as three to five hours per week specifically over the course of one day to engage in a deep review that includes going over and making any changes to keywords landing pages ads and bids. You will also need to spend about 15 minutes per day to essentially “check in” and ensure everything is going the way you want.

Maintain A High Click-Through Rate

Do your best to maintain a high click-through rate (CTR). Why? Because the higher your CTR the higher up you will be in regards to low-bid ad placement. This means you get a lot more good stuff for your money. One of the most effective ways to do this is through highly-targeted ads for each keyword. If a long-tail keyword on your list is “experience gifts for weddings