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How Social Media Improves Local SEO and Website Ranking

When we talk about social media and SEO, we are talking about two things that are pretty intricately woven together. How you do with social media can have a direct and heavy impact on your search rankings with just about any of the major search engines. Most of the conversations are pretty general and non-specific… Continue reading How Social Media Improves Local SEO and Website Ranking

Successful Brands Use These 4 YouTube Marketing Strategies

When it comes to advertising strategies, many small business owners understand that YouTube provides a wealth of opportunity. However, most are stumped as to what it takes to create a successful video marketing campaign. YouTube is, by far, the most influential video hosting service on the Internet today and has instant integration capacity with so… Continue reading Successful Brands Use These 4 YouTube Marketing Strategies

Why All Small Businesses Should Have an Active Google Plus Profile

It might be easy to shrug off the importance of Google Plus for your website SEO results. If you do, though, you will be making a mistake that could really cost you in the long run. They way Google Plus works, it can be the quickest, easiest way to get your search results to the… Continue reading Why All Small Businesses Should Have an Active Google Plus Profile

How You Can Add Instagram To Your Company’s Social Media Strategy

Are you looking for a new way to capture the attention of potential new customers using social media? If so, Instagram might have the answer for you. Everyone knows that a picture is worth a thousand words, but did you know that a video is worth a thousand pictures? Instagram has made it simple to… Continue reading How You Can Add Instagram To Your Company’s Social Media Strategy

Why Is Social Media Important for Small Businesses?

It’s hard to imagine that there are any businesses that haven’t begun to realize the importance of social media in their overall marketing strategy. However, if you are one of the holdouts, now might be the time to reconsider your position. Here are just a few reasons why social media is so important for small… Continue reading Why Is Social Media Important for Small Businesses?

How Social Media Impacts SEO

SEO tactics use to be about consumer behavior manipulation. Not anymore. Google has created an environment that won’t tolerate manipulative SEO tricks and will punish websites that participate in such activities. They want users to be able to trust local search and are now assigning a trustworthiness factor to all websites. And then there is… Continue reading How Social Media Impacts SEO

The Importance of Social Media in Your Local SEO Campaign

There is not much doubt that today’s small business owner must be up on social media to get ahead. With approximately 50% of American’s using smartphones now and the number increasing by about 7% every year, anyone who leaves social media out of their business plan is leaving money on the table. One of the… Continue reading The Importance of Social Media in Your Local SEO Campaign