Content

Building an Effective Content Marketing Strategy

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05/31/22

One of the most important aspects of building an online presence is content marketing. It’s a way to provide relevant information that attracts the people who are interested in w …

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Why Email Marketing is Still Vital in 2022

administrator
05/27/22

With the continual growth of social media, many people expected email marketing to become a less important part of a digital marketing strategy. There are around 4 billion email us …

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Why Email Marketing is Still an Important Strategy in 2022

administrator
05/20/22

Digital marketing is continually evolving and with social media and other new technologies growing, many people thought email marketing would become less important. Instead, it con …

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What You Need to Know About UX

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03/04/22

If you want to keep bounce rates low and conversion rates high, it’s important to elevate your website’s user experience (UX). The Google Page Experience Update calls for a mor …

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Is Blogging Still Important in Your Digital Marketing Strategy?

administrator
02/11/22

There are many possible approaches to a digital marketing strategy and you may wonder whether blogging should still be an important part of your strategic plan. When done right, bl …

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Can Hashtags Be Used on LinkedIn?

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02/04/22

LinkedIn hasn’t always allowed the use of hashtags, and clickable hashtags weren’t allowed on this platform until 2016 even though LinkedIn has been around since 2003. Hashtags …

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Defining Your Brand Purpose Attributes

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01/28/22

The essence of your company revolves around characteristics your company already has. The qualities you have intentionally assigned to your brand are known as brand purpose attribu …

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Content Marketing on LinkedIn with Long-Form Articles for Pages

administrator
12/24/21

LinkedIn has a new feature for Company Pages that may be beneficial for marketers trying to grow their audience. It’s called Articles for Pages, and it allows companies to build …

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Trends Gaining Momentum on Pinterest

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12/10/21

Pinterest recently shared an overview of key trends that are gaining momentum on their platform. Last December, they published their report highlighting 30 trends they predicted wo …

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Should I Still Use Hashtags on My Instagram Account?

administrator
11/05/21

Hashtags on Instagram are still an effective way to get your posts found on Instagram. A hashtag is a word or short phrase with a pound (#) sign in front of it. They’re used on I …

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5 Signs It’s Time to Outsource Your Marketing

administrator
07/12/21

You and your team know your company better than anyone, but does that mean you should take care of marketing your business? Think about the many possible strategies that you could …

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3 Ad Copy Essentials

administrator
01/29/21

If your online ad copy isn’t delivering the results you want, you know you need to make changes, but it’s not always obvious what changes you should make. You might try small t …

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