Author: Softline

If you’ve been advertising on the internet for any length of time, you’ve heard about SEO – Search Engine Optimization. What you may not know, though, is what SEO really means – especially for you. And not knowing could be the difference between moving your business forward or staying stagnant, or perhaps even moving backward.… Continue reading Why Local SEO is Important For Small Business

It might be easy to shrug off the importance of Google Plus for your website’s SEO results. If you do, though, you will be making a mistake that could really cost you in the long run. They way Google Plus works, it can be the quickest, easiest way to get your search results to the… Continue reading Do You Need Google+ In Your Local SEO Strategy?

Everyone knows that when it comes to searching the Internet that Google is king, right? Well, 70% of the world’s Internet consuming population would agree with you. However, Google isn’t the only player in the search engine game. Believe it or not, there are times when using another search engine, like Bing, is the only… Continue reading Should Your Business Spend the Time to Conduct Local SEO on Bing?

For businesses that are starting to realize the importance of local SEO for the growth of their businesses, one of the most important elements for a successful local SEO campaign is Google Places for Business. By simply claiming and completing a business profile in Google Places, local businesses quickly become more visible to end users… Continue reading What Kind of Influence Does Google Maps Have on Local SEO?

When it comes to marketing techniques, Local SEO is one that has been steadily increasing in popularity over the past few years. While the reasons for this are numerous, the main driver behind its growth is the growth in the use of smartphone and other mobile technology. When it comes to performing local SEO, many… Continue reading Why Your Business Should Be Doing Local SEO