Softline, Author at Softline Solutions

What is the value of a positive Yelp review for local SEO?

When it comes to local SEO, one of the most valuable things you can have is a positive online customer review. In the past, that simply meant getting your customers to leave sparkling reviews of your company and service on Yelp. However, after New York State Attorney General Eric Schneiderman announced the conclusion of a… Continue reading What is the value of a positive Yelp review for local SEO?

See How the Bing Business Portal Can Help Your Business Grow

If you are a local business owner who is trying to improve your position on the internet, odds are you’ve been spending a lot of time focusing on what Google wants. And, while Google may still be the royalty of internet search, they are certainly not the sole entity. Bing has been lurking along the… Continue reading See How the Bing Business Portal Can Help Your Business Grow

The Real Reason AdWords Isn’t Working For Many Small Businesses

If you are a small business owner, odds are you’ve either already tried Google Adwords and didn’t get the expected results or you’ve thought about trying it but have heard too many horror stories to take the plunge. Many studies have been conducted on the effectiveness of Google Adwords for small businesses and the majority… Continue reading The Real Reason AdWords Isn’t Working For Many Small Businesses

Should I Be Doing My Own Local SEO?

One of the questions that many small business owners ask is whether or not SEO is something they can do on their own. And the truth is that while many of the techniques involved in local SEO are straightforward and simple, the key is to wrap your head around why you are doing what you… Continue reading Should I Be Doing My Own Local SEO?

What You May Be Missing in Your Local SEO Campaign

You’ve been working on your local SEO efforts and have come to a place where you think that you are comfortable with what you have done. And, odds are, you’ve done a great job. However, there are five commonly overlooked local SEO activities that you could potentially be missing from your strategy. Here’s a list… Continue reading What You May Be Missing in Your Local SEO Campaign

How To Do Local SEO in Five Minutes (Or a little more)

Local SEO is a vital part of your marketing strategy. If you aren’t doing it, then you are losing sales. If you haven’t started your local SEO efforts, there has never been a better time than now to get started. Here are some quick hit local SEO strategies you can employ in just a matter… Continue reading How To Do Local SEO in Five Minutes (Or a little more)

How to Perform a Local SEO Audit On Your Website

By now, you’ve probably heard a lot about the benefits of local SEO and how easy it is to do for yourself. Odds are, you were probably already doing a few of the things that are suggested for local SEO already. However, before you can walk away you’re your local SEO efforts, conducting a local… Continue reading How to Perform a Local SEO Audit On Your Website

Everybody Should Be Doing Local SEO, So Why Aren’t You?

Regardless of what you may have heard, everybody, and we mean everybody, needs to do local SEO…that is, they need to do local SEO if they plan to compete in the global marketplace. In the past, most marketing firms would tell you that if you don’t have a local presence, you don’t need to do… Continue reading Everybody Should Be Doing Local SEO, So Why Aren’t You?

What You Need to Know To Do Local SEO Right

Local SEO used to be as simple as just making sure that your company is represented in a few online business directories. However, it’s getting a lot more complicated than that. One of the biggest things that companies can do to improve their local SEO efforts is to stop using a microscope in your efforts.… Continue reading What You Need to Know To Do Local SEO Right

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Author: Softline

What is the value of a positive Yelp review for local SEO?

See How the Bing Business Portal Can Help Your Business Grow

The Real Reason AdWords Isn’t Working For Many Small Businesses

Should I Be Doing My Own Local SEO?

What You May Be Missing in Your Local SEO Campaign

How To Do Local SEO in Five Minutes (Or a little more)

How to Perform a Local SEO Audit On Your Website

Everybody Should Be Doing Local SEO, So Why Aren’t You?

What You Need to Know To Do Local SEO Right

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