Search Engine Optimization, or SEO, has many varied layers to it. Many people might think that it is limited to content and keywords – that those elements are all that are involved in getting to the top of the rankings for search engine results. While it is undeniably part of SEO and perhaps the lion’s… Continue reading What you need to know about PPC and local SEO
Google’s Search Engine Results Page Loses Side Ads for Desktops
Have you noticed anything peculiar about your search engine results page (SERP) on Google lately? If you haven’t, don’t worry; serendipity has a strange sense of humor, and after reading this you probably won’t be able to un-see Google’s latest tweak. On Feb. 16, Google confirmed that it was losing the side ads on the… Continue reading Google’s Search Engine Results Page Loses Side Ads for Desktops
What Happens If You Use Google Adwords
SEO is certainly the lifeblood of website searches and results and can make or break a business from a web perspective. Some of the ways to get higher rankings with SEO is to use in conjunction with Google AdWords or Google Maps or Bing Maps, to name a few Google AdWords are a type of… Continue reading What Happens If You Use Google Adwords
The Difference That Local SEO Makes
So if SEO gets you noticed more because you’re at the top of the search results list on page one, what happens when it is local SEO that is needed? One of the more complex features that has been added to SEO ranking is a system of weights. Various factors in search return ranking are… Continue reading The Difference That Local SEO Makes
How Local SEO Improves Online Visibility
SEO, or Search Engine Optimization, in simplest terms is a process by which non-ad web pages or websites get moved to the top of the search order when someone does a web search through Google or Bing or Yahoo, etc. The closer to the top of the search results and being on the first page… Continue reading How Local SEO Improves Online Visibility
Topical (SEO) Optimization Edging Out Keyword Optimization as the New Norm
What should the main goal of a business be? To increase sales? Expand the customer base? While these are both important goals, it’s more important for a business to become the expert or authority within its industry. Any business that wants to be the main authority in its niche will leave competitors focusing on sales… Continue reading Topical (SEO) Optimization Edging Out Keyword Optimization as the New Norm
Holiday SEO – Things That You Need To Know
The holiday season represents a time in the Internet marketing industry, that can be very lucrative for those that are marketing specifically for the holiday season. There are number of products out there that are perfect examples of products that see huge boost during the holiday season, as they make better gifts the may do… Continue reading Holiday SEO – Things That You Need To Know
3 Things You May Not Know About Local SEO
If you have done in the amount of local search engine optimization, then you likely already know that local search engine optimization is very different from typical search engine optimization. To start, there are a number of factors that are taken into consideration when ranking a website for local keywords, that would not be considered… Continue reading 3 Things You May Not Know About Local SEO
3 SEO Tips That You Can Use To Improve Your Rankings
Search engine optimization has become increasingly common in recent years, with average, everyday webmasters attempting to get their website to rank in the search engines and drive traffic to their website. The range of techniques that can be used in search engine optimization can range from very basic, to very advanced and driven by large… Continue reading 3 SEO Tips That You Can Use To Improve Your Rankings
On Page SEO Factors That Are Typically Overlooked by Webmasters
On page SEO has, over time, become the ugly stepchild of search engine optimization, with many webmasters overlooking many on page SEO elements that could be of a huge benefit to their site. With many search engine optimization experts focusing solely on off page factors such as link building and anchor text diversity, on page… Continue reading On Page SEO Factors That Are Typically Overlooked by Webmasters
