For most special occasions…or pretty much any occasion that Google decides to recognize, there is usually a nice Google Doodle put up to represent the occasion.Check out this year’s Google Doodle for St. Patrick’s Day:
So with all the focus on the deteriorating financial markets it seems that the biggest deal in history has slowly but silently fallen off the radar. Microsoft’s play for Yahoo! is still going strong and believe it or not it looks like it very well may happen. Yahoo has spent the last month trying everything [...]
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Before signing with Softline Solutions, we had one ad group and a handful of keywords. After our campaign was optimized we had a dozen different ad groups with thousands of keywords. We were able to track our conversion rate down to the keywords in each ad group. Our cost per click dropped by 50% and our Conversion rate doubled.
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