SEO

An Open Invitation to All Small Business Owners (can your customers find you online?)

On December 16, 2008, in Local Marketing, SEO, by Softline
1

Recently I conducted a telephone survey of 200 local business owners in and around Seattle, WA. I compiled a list of electricians and then Googled them to see if they had any ranking in OneBox. For example: “Electrician Kirkland, WA” and if they weren’t listed I called them. Now I wasn’t trying to sell them anything I just wanted to ask their opinions about online marketing.

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Why Online Marketing Matters to Small Business

On December 2, 2008, in Local Marketing, SEO, by Softline
1

We have alot of experience working with medium and large business on their online marketing initiatives. Whether there looking for Search Engine Optimization, Paid Search Management, or any of our other services it generally a smooth process as they have come to understand the value of online marketing and the increast in sales it can [...]

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Looked in the Yellow Pages lately? Neither have your Customers!

On September 26, 2008, in Local Marketing, SEO, by Softline
0

For years, no decades the de facto advertising standard for small business was the Yellow Pages. If you weren’t listed then how would anyone find you? While the Yellow Pages still maintains a huge directory of listings you should ask yourself if anyone is really looking at it anymore. As far back as 2005 the [...]

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Recession Proof Marketing – Look Online to Grow Your Business

On August 7, 2008, in Local Marketing, News, Paid Search Management, SEO, Social Media Marketing, by Softline
4

Its happening everywhere. Stocks are on the decline, earnings reports are bad, people are being laid off and this is all in big business. So your thinking to yourself how can I possibly weather this economic storm if I’m a small or medium size business without the huge resources of larger companies? What most news [...]

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How can I get higher placement in search engines?

On May 16, 2008, in SEO, by Softline
0

Customer: “How can I get higher placement in search engines?” “Really pay attention to the words you are using to define your brand. Get creative, I mean you?ll never rank with generic keywords such online marketing or local house painters. Also be sure you include words that give your geographic location and don?t forget to [...]

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