News
It has been brought to our attention that a company called EDriven Concepts has been attempting to contact our clients by acting as a representative of Softline Solutions or its affiliated companies. We would like to confirm that any individuals who claim association with EDriven Concepts are NOT associated with our company. Beware of requests [...]
Wondering if it is important to be promoting your businessGoogle? Today not only are consumers using the internet to find what they need on their computers, but they are using their smart phones to find the services the need. In fact, since last year mobile searches jumped up 130%.
Eric Schonfeld of Techcrunch has a great article about advertising in the US and how its increased significantly in the first half of this year. During the first half of 2010, online advertising revenues were up 11.3 percent to $12.3 billion, according to a new report from the Interactive Advertising Bureau and PriceWaterhouseCoopers (embedded below). At [...]
For most special occasions…or pretty much any occasion that Google decides to recognize, there is usually a nice Google Doodle put up to represent the occasion.Check out this year’s Google Doodle for St. Patrick’s Day:
Google made between 350 and 550 changes in its organic search algorithms in 2009. This is one of the reasons I recommend that site owners not get too fixated on specific ranking factors. If you tie construction of your site to any one perceived algorithm signal, you’re at the mercy of Google’s constant tweaks. These [...]
Awards
Softline Solutions Rated Top 10 Integrated Search Company in the United States
Testimonials
Before signing with Softline Solutions, we had one ad group and a handful of keywords. After our campaign was optimized we had a dozen different ad groups with thousands of keywords. We were able to track our conversion rate down to the keywords in each ad group. Our cost per click dropped by 50% and our Conversion rate doubled.
— Ross A., Los Angeles, CA
