Local Marketing
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Google decided to change the name of the Local Business Center to Google Places. The idea behind this change was to better connect the people searching for places on the web to the actual businesses they are searching for. WIth the name change there was also an aesthetic change as well. As you search for [...]
Shoe Clinic www.shoeclinic.net Customer Profile Shoe Clinic provides local Torrance residents and surrounding communities with exceptional leather repair and restoration services. They’ve been in business since 1995 and have a solid core clientele but have recently seen new client acquisitions and walk-ins on the decline. The challenge was advertising through traditional media such as newspapers, [...]
Advertising and promoting your local business online can seem like a daunting task. However, we have compiled a comprehensive and effective list of things you can do as a business owner to drive new customers online to your company. If you apply and focus on at least 25% of what is on this list, you [...]
Starting a blog is one of the easiest ways you can start taking advantage of being found on the search engines. A blog about your business also helps you stay connected with your customers and it provides them valuable insight about your company. With that said one of most difficult part of starting a blog [...]
Awards
Softline Solutions Rated Top 10 Integrated Search Company in the United States
Testimonials
Before signing with Softline Solutions, we had one ad group and a handful of keywords. After our campaign was optimized we had a dozen different ad groups with thousands of keywords. We were able to track our conversion rate down to the keywords in each ad group. Our cost per click dropped by 50% and our Conversion rate doubled.
— Ross A., Los Angeles, CA
